Black Friday Deals price wars are underway. The latest news is from eBay (NASDAQ:EBAY) with its pledge to match the prices on select deals from Wal-Mart (NYSE:WMT), Kohl’s (NYSE:KSS), Macy’s (NYSE:M) and J.C. Penney (NYSE:JCP).eBay is trying to one-up other major retailers in an attempt to win over consumers on Black Friday by offering to price-match competitors’ deals that have already been announced ahead of the shopping event. From November 13th to the 17th, eBay will match prices on select deals from Walmart, Kohl’s, Macy’s, and JCPenney. eBay is also offering a coupon code PSHOPEARLY for 20 percent off your purchase from now through November 20th, including on computers and cell phones.

On Black Friday deals will be even stronger. eBay will match deals from Amazon and Best Buy (NYSE:BBY).

One of the bigger Black Friday battles is over the Apple iPhone 8 and iPhone 8 Plus. Target (NYSE:TGT) is offering a $250 gift card with a purchase and activation, while Best Buy is incentivizing customers with a $200 gift card.

Black Friday is on November 24.

Then, from Black Friday through Cyber Monday, eBay will continue to match prices on deals from Amazon, Best Buy, Walmart, and others

We’ve found the best tech deals that eBay is offering so far. (More to be added as we get closer to November 24th.) Note that the Apple Watch Series 3 is only $5 off, but that’s about the biggest discount on the latest model of the device so far among major retailers:

EARLY DEALS (NOVEMBER 13TH–17TH)

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